👩🏻💻 Role: UX/UI Designer, UX consultant
👥 Team: Me, PM/CEO, 1 Developer
⚙️ Tool: Figma, Notion, TryMyUI, G Suite, Asana
🗓 Timeline: 2 months - Remote
⭐ Type: Freelance
The client is looking to build the MVP mobile-first web app called GoPursue to help high school students explore high-growth careers and connect with professionals in their industry. I was hired as a Product Designer to help the team design the beta version of the GoPursue web app.
Research, strategize and design an end-to-end web app experience to help working professionals effectively help students through the app, with a focus on developing the idea to a level where it can be first introduced to the market (summer 2022)
✅ Lean UX Canvas
✅ Competitive Analysis Report
✅ MoSCoW Feature Prioritization Table
✅ Low-fi Sketches
✅ Mid-fi Wireframes
✅ Usability Testing Report
✅ Hi-fi Wireframes
✅ Clickable Figma Prototypes
<aside> 👀 Research
</aside>
<aside> 💡 Conceptualize
</aside>
<aside> 💻 Design
</aside>
<aside> ⚒️ Develop
</aside>
As a new hire, I needed to understand business objectives, requirements & constraints, and the target users/market.
I scheduled a meeting with the CEO/PM to clarify the current scenario of business and user needs.
I put together a Lean UX Canvas so that we could use it as a reference as a team to always be on the same page.